You know how most people go to conferences not so much for the subject matter but to do something else in the evening, in another city where no amount of effort will help the kids get to their softball practices? Reading the various bits and pieces coming out of the Craft Brewers Conference being held in San Diego, you get the sense that they have brought together this the real point of going to a conference with, oddly enough, the actual subject matter of the conference. And it impresses those who are experiencing the moment. We read that attendees are "Finding community at the Craft Brewers Conference" and also, amazingly, that "Craft beer conference fosters community". Yet, strangely, on Twitter we also read this:
While we do appreciate there is no such thing as the craft beer community we also do appreciate that when people gather and have beer they may actually have fun together. Confusing parties that go on for days with community can be understood as a natural consequence of fun. It is part of that fun - but if the rules of society breakdown after only a couple of days, when people can't get their butts out to Pizza Port Ocean Beach when they have the chance... what does this speak about the sort of community that is being described?