Change is tough. The toothbrush that is always and ratty blue suddenly is new and green. Throws me off. So much more disruptive is the shock of the new information and communications technologies. And no one knows that better than the US Postal Service - but a bipartisan set of US Senators are to the rescue:

We also need to give the Postal Service tools to offer new products and services — such as shipping beer and wine, as competitors FedEx and UPS do. This also would let the Postal Service turn a perceived liability — a nationwide retail, transportation and delivery network — into an asset that can bring in new revenue. We are not crying “wolf.” If nothing is done, the Postal Service will not be able to make payroll next summer — stopping mail delivery in its tracks and wreaking havoc on our already fragile economy. To prevent this, we must pass a comprehensive reform bill. If we don’t, the Postal Service, which is enshrined in our Constitution, will fail — ending an American institution that has served us well since the beginning of our Republic.

All hail beer the conquering hero!!! But how much additional shipping will have to take place to beat back the shortfall? The service needs to cut $20 billion in expenses by 2015. That is a lot of beer. But if beer can save a matter that is enshrined in the Constitution surely the originalists amongst the beer nerds community will get behind this, maybe only drink beer delivered by post as a matter of national pride during this technological transformation. Surely that would be the patriotic thing to do.