Carlsberg announced "we will be impacted by rising input costs and will therefore have to increase sales prices" today. There, that ought to cheer you up. Mr. B. noted - with a rather ominous tone - a tale of horseplay and even collusion about this sort of thing just the other day but in this particular case, could there be something else going on? This October 28 news release from the Canadian Wheat Board has some commentary:
Malting barley supplies are tight this year. With the late harvest, the quality and selectability of western Canadian malting barley is still being evaluated. However, it is clear that Canadian supplies are going to be much tighter than we have seen in recent years. Until the quality of the crop is determined by the selection companies, it will be difficult to estimate the potential impact on sales and pool returns. Europe also experienced a disappointing harvest and the total amount of available malting-quality barley is significantly lower than in the past two years. The Australian barley crop is on track to be their largest in several years. If weather cooperates and the quality is good, it has the potential to put significant pressure on world malting barley prices. However, recent rains in eastern Australia are causing concern about the eventual amounts of malting barley available.
Funny - as the same report states "malting barley remains unchanged" and, indeed, the price for two row barley this fall is $260 a tonne. If we revisit this chart that we last looked at in August we see that while $260 is a bit above the projections for this year of around $210 it is well below the 2008/09 figures which came in around $320.
So, what does it mean? Well, the Carlsberg story seems to relate to the Russian market. And we have to understand the last October rains in Australia. What it does all mean, however, that if there was no collapse of beer prices from 2009 to now... why are price pressures coming into the discussion now? Could Mr. B. be spot on?






Comments
Adam - November 10, 2010 8:51 AM
The Sam Adams folks said that they expected costs to be the same in 2011 in the q3 conference call. Not saying that it's wrong but just adding another bit of info to the fold.
Alan - November 10, 2010 9:16 AM
And most welcome it is. It would be interesting if voices in craft beer came out and said "we don't need no stinking price increases - the mega brewers are ripping you off!"
Ilya Feynberg - November 14, 2010 10:45 PM
Allan,
I'll believe all this when it actually comes about. I mean seriously, how often have we heard about all of this in MANY different type of businesses, industries and sectors? Of course with time things will increase a bit and fall and increase and fall etc...
Let's not forget all the news that's coming out of many other countries around the world that we have a tendency to sometimes take as our own her in the US. Thanks, but I'll wait and see what really happens in the market place before I start jumping up waving my arms about and stressing over price hikes.
Ilya
Adam - November 23, 2010 5:48 PM
I'll be honest. Looking over the Q3 call transcript, I think I completely made that up..or can't find where I actually heard it.
Alan - November 23, 2010 8:48 PM
"Mulligan!!
All better, Adam.