A Good Beer Blog

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Have you read The Unbearable Nonsense of Craft Beer - A Rant in Nine Acts by Alan and Max yet? It's out on Kindle as well as Lulu.

Maureen Ogle said this about the book: "... immensely readable, sometimes slightly surreal rumination on beer in general and craft beer in particular. Funny, witty, but most important: Smart. The beer geeks will likely get all cranky about it, but Alan and Max are the masters of cranky..."

Ron Pattinson said: "I'm in a rather odd situation. Because I appear in the book. A fictional version of me. It's a weird feeling."


Comments

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Knut Albert Solem -

I don't believe in building craft beer culture with public money. Tax cuts for small scale breweries, perhaps, but not grants like this. The last time I looked, there were a number of breweries in New York state, and to give a grant to one of them is not particularly clever.

But they probably wrote a nice application, using all the green trigger words.

dave -

I was wondering what type of "thanks and right back at'cha" are you expecting?

Alan -

Without a North American version of CAMRA there is a lack of a voice for the issues that affect consumer interest in the marketplace. So...hmmm... given that there is no consumer's organization maybe ensuring that the question of price point is determined based on only on how far you can push your base? Maybe also ensuring like places like Saranac in Utica do that there is plenty of opportunity for participation at the brewery in an experience that builds real human relations? Maybe a little less of the "I'm a rock star and you are my fan" mentality while they are at it.

Steve Mash -

I would say that giving a grant to a local business in order to keep them local and allow them to continue to grow their successful business is far more practical than many of the other grants that are dispersed. It's nice that you single out the grant to Brooklyn and highlight the cuts, but there were certainly other businesses that received grants. Was Brooklyn less deserving than them? Also, keep in mind that Brooklyn is shelling out $6.5 million of their own money to fund this expansion. So yeah, it is good for the state to pony up a little.

With respect to the fact that you imply certain brewers are "Rock Stars" (which in my mind is f@#king ridiculous, both fans and brewers need to get over themselves), of the 1500+ breweries out there, how many have brewers that act like "Rock Stars"? A handful?

Where you given bad treatment by someone from Brooklyn?

Alan -

Right - it's a personal vendetta. That makes sense, Steve.

So, were you made fun of by a taxpayer? Is that why you can't question corporate welfare?

Alan -

And I don't "imply" the rock star thing - it is trotted out by "the micro marketeers" themselves. I agree it is ridiculous.

dave -

Interesting point about the "participation at the brewery in an experience that builds real human relations". I checked out both brewery web sites, and noticed they both do brewery tours, but then again most breweries do that. What makes Saranac's tour stick out compared to Brooklyn's tour and/or other tours? Or are you talking about something else beyond the tour. Thanks for the answers and sorry for more questions.

Alan -

Never a problem. More question good questions.

Saranac does a Thursday event at the brewery all summer with a band and food.

It would be interesting to catalog all the "give back" compared to "give us" programs craft brewers run.