Ever since my pal portland came up with the phrase beer-tasting water, I have been a little too obsessed with Pabst Blue Ribbon. But then I realized I had a unique opportunity to perform my sort of science experiment: a side-by-side comparison of a PBR from the US against one brewed under license in Canada by Sleeman of Guelph. Even though any possible outcome of this project will not advance the human condition one bit, I took on the challenge.
First, I noticed the price. A six of Canadian PBR is $7.50 at the LCBO. The US version was $4.60 at a gas station on 12E, east of Watertown, NY. I knew I was getting ripped off, too, as I had seen $3.29 for the six at another place that was sold out. Then I noticed the cans. There is clearly more blue ribbon on the PBR stateside. Does this matter? I suppose not. Both also have the River Plate red sash which is quite natty.
To be honest, the beers taste pretty much the same - sort of bland, the pablum of beers yet without off flavours and somehow comforting. Like pablum, no self respecting adult would look forward to the taste but, once presented with it (like a new father feeding pablum to his little baby for the first time and scraping it off his hands knees and forehead), one is less turned off than one might expect. Yet the Canadian version, right in all pictures, is clearly a notch lighter and by the end of the glass as it warms and the bubbles die away it maybe even more watery.
What have we learned? Not much. Except I have ten more in the fridge.