For some reason Bulgarians have increased their beer consumption almost 10% in one year:
The total amount of beer consumed in the country was 294 million litres in 1997, reaching 425 million in 2003 and 473 million in 2004.By comparison in 2001/02, Canadian consumers purchased an average of 7.1 litres of spirits, 12.4 litres of wine and 84.7 litres of beer. The year before, they bought, on average, 6.5 litres of spirits, 12.2 litres of wine and 85.0 litres of beer. I suspect Bulgarians outdo Canadians in terms of wine - yup 19.66 litres percapita in 2001.
Later: yet consumption was dropping like a rock in the Bulgarian fall?!?! More research required.
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Comments
Dimitar Vesselinov - February 3, 2005 10:38 PM
1. I'm Bulgarian.
2. I love good beer.
3. We increased our beer consumption because of the massive advertising.
See wikipedian on Bulgaria's beer and national culture.
Alan - February 4, 2005 8:05 AM
Excellent fact! Why the fall drop-off, it is a seasonal thing? I suppose general consumption would move to wine. <p>Remember Sofia brand plonk? That was good plonk.
Vance Petrunoff - May 7, 2005 10:01 PM
Please visit BulgarianBeer.com for more information on all Bulgarian brands. Cheers
james romanow - June 27, 2005 7:02 PM
I was in Bulgaria last summer and did my bit to increase consumption during the summer. Judging by the growing tourist trade, a large section of which are imporverished backpackers who tend to a) drink even me under the table and; b) can only afford beer; I would guess tourism is the missing link.
As far as I'm concerned you can survive in BG quite nicely once you master the words "Zagorka! Big!" holding your hands about a foot apart,as you speak. (and yes I know there's better brews there but Zagorka is a pretty good beer and it's hugely distributed.)
Alan - June 27, 2005 8:58 PM
All my Bulgarian correspondents have a solid grasp on the facts.